Scaling a Business: The Founder’s Complete Operations Playbook
Scaling a business means changing how you operate as a founder, not just doing more of what already works. The systems and…
Founder Coach · Fractional CMO
Founder. Builder. Coach.
I've built 10 companies, led marketing for some of the sharpest brands in the game, and spent 9+ years coaching founders and CEOs through the hardest stages of growth. With systems, strategy, and straight talk.
10+
Companies Built
9+
Years Coaching
140+
Founders Coached
Who I Am
The Short Version
I'm a builder, a coach, and a founder who's been exactly where you are.
I started my first company at 22. Built and helped build over 10 businesses. Some succeeded wildly. Some failed spectacularly. All of them taught me what it actually takes to lead.
Today I coach founders and CEOs through the hardest stages of growth, not with theory, but with systems I've built and tested in the real world.
Systems Over Willpower
Motivation fades. Systems endure. I help you build frameworks that work whether you feel inspired or not.
Clarity Creates Speed
Most founders aren't slow. They're scattered. When you know exactly what matters, execution becomes effortless.
Direct Over Diplomatic
You don't need someone to agree with you. You need someone who tells you the truth and pushes you to think bigger.
How I Help
Two Ways to Work Together
Whether you need a strategic thinking partner for your business or senior marketing leadership without the full-time hire, the goal is the same: results.
Founder Coaching
1-on-1 strategic coaching for founders running $500K and up companies. We work on hiring, pricing, positioning, leadership, and the calls no one else will help you make. Learn more →
Fractional CMO
C-level marketing leadership for mid-market companies that have outgrown DIY marketing. Strategy, team-building, and revenue systems on a fractional engagement. Learn more →
Client Testimonials
Words from founders I've worked with
Founders who've been in the seat and trusted me to help them build something bigger.
★★★★★
With the help of Chris, in 6 months my mindset has evolved beyond what I probably could have done on my own in a year or two. He helped me become somebody who takes meaningful actions every day.
★★★★★
He is NOT a peer accountability partner. He's someone at a higher level. More experience, better mindset, different and better strategies and systems. His approach is holistic and flexible.
★★★★★
I've worked with many coaches, but Chris stands out as an invaluable asset in my CEO toolkit. He's my trusted thinking partner. Working with Chris has driven massive progress for my business and personal growth.
Get the GSD System
My free productivity framework for founders. Three time horizons that turn your biggest goals into daily action. 15 minutes a day, no apps required.
From the Blog
Latest Insights
Lessons on leadership, execution, and building companies that last.
How Much Does Founder Coaching Cost? Pricing, ROI, and What to Expect
Founder coaching typically costs between $1,500 and $5,000 per month, depending on the coach's experience, session frequency, and the depth of the…
Founder Coaching vs Executive Coaching vs Business Coaching: What’s the Difference?
Founder coaching, executive coaching, and business coaching target completely different people at completely different stages, and choosing the wrong one wastes months…
Ready to get serious about what's next?
Whether you're looking for a thinking partner or a marketing leader, it starts with a conversation.